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Alaska Airways to launch digital bag tags to chop down on check-in time

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Alaska Airways devised a technique to make the flight check-in course of even sooner as journey demand surges: digital bag tags. 

Later this yr, the Washington-based airline will change into the primary U.S. passenger service to launch the digital bag tag program, which is able to successfully make your entire test in-process “nearly all off-airport,” Charu Jain, Alaska Airways senior vp of merchandising and innovation, mentioned. 

The time passengers spend dropping off their baggage is predicted to drop by 40% on account of the digital bag tags.

“Not solely will vacationers with the units be capable of shortly drop-off their baggage, our digital bag tags will assist additionally cut back strains in our lobbies and provides our workers the chance to spend extra one-on-one time with company who ask for help,” Jain added.   

Passengers will be capable of connect and activate the digital bag tags from wherever, eliminating the necessity to print conventional bag tags on the airport. 

The bag tags could be activated as much as 24 hours earlier than flights by the service’s cellular app. The digital bag tag, made by Dutch firm BAGTAG, has an antenna that powers and reads the visitor’s flight info transmitted from the telephone. The bag tag’s display screen will then show the flight info. 

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The rollout will kick off in three phases all through 2022 and 2023. The primary section will begin later this yr with 2,500 Alaska Airways’ frequent fliers. 

Ticker Final Change Change % ALK 42.70 -0.41 -0.95%

It comes at a time when airports are going through the very best variety of vacationers for the reason that pandemic started. 

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On July 1, Transportation Safety Administration officers screened greater than 2.49 million individuals at airport safety checkpoints nationwide, which is the very best checkpoint quantity since February 2020. 

Nonetheless, the airline trade, which is going through a staffing crunch, is struggling to maintain up with the demand. Passengers all through the summer time have confronted delays, canceled flights and even misplaced baggage.  

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